The environment department of the “Ajuntament de Barcelona”, with the collaboration of “Turisme de Barcelona”, has published the “Guia de congressos més sostenibles” (Guide to more sustainable conventions) and the “Guia d’hotels més sostenibles” (Guide to more sustainable hotels), with the goal to diffuse different action approaches to make activities and businesses from this branch more sustainable.
On the one hand, the guide to more sustainable conventions intends to offer information, advice and useful tools for the actors involved in the organization of conventions. It also proposes action criteria to reduce the negative ecological impact derived from the organization of great events, such as conventions and fairs. Furthermore, it includes a compilation of positive environmental actions which have been developed in other conventions in the city and in Europe.
On the other hand, the guide to more sustainable hotels presents a series of measures, mechanisms and work guidelines to introduce in all the different areas of the hotels, with the aim to minimize the environmental impact.
We think that these are two good instruments to improve Barcelona’s tourist services, which can also contribute to reinforce its tourist image, as these guides talk environmental sustainability aspects, which are well valued or even demanded in some cases in European markets.